And the growth in popularity and number of festivals can also contribute to profit; fewer records are sold and festivals serve both as a promotion for new albums and as a source of income for artists. According to VisitBritain, the national tourism agency funded by the Department for Culture, Media and Sport, the five best music festivals in Britain are:1. Glastonbury – the largest music and performing arts festival in the world, set in the Valley of Avalon, 11 kilometers from the town of Glastonbury, England. 2. V Festival – music festival promoting rock, pop and indie music held every August in England. 3. T in the Park – annual music festival in Balado, Kinross-Shire, Scotland. 4. Creamfields – annual British dance music festival in Daresbury, England. 5. Reading Festival – annual music festival in Reading, England. Music festivals have become a very profitable industry and are one of the fastest growing sectors of the British economy. However, they are very reliable at ticket sales as around 90% of revenue is tickets, so many smaller festivals and events fail. However we must appreciate the fact that the music scene has never been more diverse as demonstrated by the various music festivals around the world, including the UK. Works