The importance of White Label SMS marketing for the growth of a business is constantly growing and becoming relevant. Although the number of direct contacts that can be contacted is very high, knowledge of the key areas of advertising, message relevance and time sensitivity is still required. Say no to plagiarism. Get a tailor-made essay on "Why Violent Video Games Shouldn't Be Banned"? Get an Original Essay White label SMS marketing can help you use your company's unique product or service without investing in infrastructure or building technology, so you can focus on building your brand and selling your services while simplifying the conversion path for your customers. To make the most of and take advantage of white label SMS marketing, you need an active list. And a great way to build a contact list is to use an SMS short code and keyword. Short codes are 5 or 6 digit phone numbers that will be assigned to you by your SMS provider to build your subscriber list, these are easy to remember numbers that customers text your keyword to to subscribe to further messages. As with shortcodes, some companies will charge you per keyword, while others allow you to have unlimited keywords, it all depends on the pricing structure. Keywords on the other hand are the perfect tool to grow your list of white label SMS marketing contacts that you can advertise on posters, direct mailers, emails, advertisements, on your website and on social media. It is important to find the right white label SMS marketing company that may be able to monitor the usage of your keywords and also allow you to monitor customers who opt in and out of your white label SMS marketing campaigns. To get started with white label SMS marketing, you need to hire a text marketing service; they will provide you with access to a short code for your white label SMS marketing campaigns. To get a short code for your white label SMS marketing campaign, follow one of two ways to get the short code: You can share a short code code provided by your SMS marketing service, where the marketing service has a short code shared by all its customers and you use your keywords to identify various campaigns. Get your white label SMS marketing short code from your SMS company used only by your customers. This gives you much more flexibility in choosing keywords; you own your shortcode, so you basically own all the possible keywords for that code as well. This option is much more expensive, typically costing $1,000 a month or more to rent from your SMS provider. So how do you start a white label SMS marketing business? Well, a minimum of $5,000 is required. This is to cover the costs of purchasing text credits and having a site running with the white label SMS platform. This also covers purchasing and developing a responsive website for your white label SMS marketing business where you can access your dashboard, view your audience, manage campaigns via an online dashboard easily and effectively. Then another $5,000 would be used to organize a white label SMS Marketing Sales Staff to help boost sales efforts to businesses locally and nationally with cold calls, face-to-face meetings and increase social media presence. Please note: this is just an example. Get a custom paper from our expert writers now. Get a Custom Essay Here are some best practices.